What started as a member trial quickly became a full rollout at Bay Club Portland. From immersive workouts to intuitive performance tracking, members soon fell in love with the MOWL® app and the personalised experience it brings to every ride.
INEOS Energy Station is bringing MOWL® to employees worldwide, supporting healthier, more engaging training experiences both onshore and offshore. Employees will gain access to immersive, data-driven indoor cycling and running workouts designed to keep colleagues active, motivated and connected across global teams.
3T in Norway is rolling out MOWL® at all 13 facilities that offer group cycling. With a focus on flexibility for instructors and consistency across locations, the platform makes it easy to deliver high-quality classes—whether creating new sessions or using pre-made workouts.
Fitness24Seven, a leading fitness chain spanning three continents, is bringing MOWL® to its members across Sweden and Finland. Known for making fitness accessible to a broad, global audience, Fitness24Seven continues to invest in solutions that enhance both the member experience and instructor delivery across its group training offering.
As MOWL®, we set out to deliver more than indoor cycling. Today, we introduce MOWL® RUN, a new training universe for group running, complete with a dedicated workout player. Whether you run, ride, or both, everything lives on one intelligent training platform: The MOWL® app.
Actic, a leading Nordic wellness chain with more than 100 clubs and 160,000 members, has chosen MOWL® to enhance its indoor cycling experience. The partnership supports Actic’s ambition to deliver modern, engaging training experiences while empowering instructors with a flexible and intuitive platform.
With Set4Play integration, it’s even easier to bring the right sound to every class using professionally mixed music built for group fitness. MOWL® works with Spotify, Dropbox, Swedebeat, FitnessPlayer, and now, our latest music service integration, Set4Play.
In 2025, we began our journey beyond the bike. Marking our transition from Intelligent Cycling® to intelligent training, MOWL® promises more ways to motivate members across more group fitness modalities. But 2025 wasn’t just the year of the rebrand. Read our year in review to get the full story.
Today, we’re introducing 18 brand-new, music-reactive visuals, designed and developed by the MOWL® team from the ground up. Replacing the previous predefined packs, this new visual universe is built for customisation, giving you full control over the look and feel of your ride.
Your functional threshold power (FTP) is the key to scaling workouts to your fitness level. It indicates how hard you can ride for an hour and helps us set your personalised power zones in the app. Sounds complicated? It doesn't have to be! With MOWL®’s new built-in FTP test, your FTP is calculated automatically—all you need to do is ride.
We're rebranding! Meet MOWL®, your intelligent traning companion for cycling, running, rowing, and all things Group X!
Say hello to Supersonic—a new The Journey world that reacts to the rhythm of your ride in real time. Think mesh grids, pixel landscapes, and a road that ripples beneath your wheels with every beat.
Just the Intelligent Cycling® mobile app, Bluetooth bikes, and a gaming PC—that’s all it took to launch a team battle with hundreds of riders testing their strength, speed, and skill.
When Ølgod Hallerne upgraded their indoor cycling offering ahead of the winter season, the results were immediate. The small community sports centre went from running four indoor cycling classes a week to eight, doubling their bike classes during the peak winter months.
Ride together, win together with GAMES! Now, you can add four fun team challenges to your indoor cycling sessions for a workout that’s effective, engaging, and a whole lot more exciting!
Connect your Apple Watch to the Intelligent Cycling® app via Bluetooth for real-time heart rate tracking. Ride smarter and close your rings—download the latest app update today.
Discover the story of 2024 in numbers. Our year in review is here!
Unlock your full athletic potential with the Performance Player, our cutting-edge workout tool for athletes who demand more from their indoor cycling sessions! Set precise goals and reach them with real-time, data-driven insights to track, analyze, and enhance your performance—both on and off the bike.
Get ready to sprint your way to victory with TIME TRIAL, our latest indoor cycling race player! Riders compete head-to-head in their own virtual lanes in a straight dash to the finish. With a sleek, minimalist design, it’s all about focus, performance, and the thrill of being the first to cross the finish line. Available now with Intelligent Cycling®!
Ready for a new challenge? Meet RACETRACK, Intelligent Cycling's first interactive race player. Strip back the visuals, amp up the energy, and bring the thrill of friendly competition to your cycling classes. The objective? Complete the most laps to win in a test of strategy, speed, and endurance. Ready, set, race!
